One brand,
many industries
Most people have no idea what happens behind the scenes when they send $15 to a friend. They just tap a button and hope for the best.
Plaid is already the infrastructure powering millions of those moments — encrypting data, securing connections, keeping financial information protected. The challenge was helping users actually feel it.
That’s where we came in. We created a series of six videos that made the invisible, visible — translating the security and care baked into Plaid’s product into something users could see and understand.
Plaid provides solutions for multiple industries, and was in need of awareness videos. We created six explainers for them to market for these use cases.
“The Quiggs were incredible to collaborate with. We worked together on an explainer video for Plaid and throughout the entire process, Jon was one step ahead. From pre-production questionnaires to VO records, the team at Quigg Co. made sure we were set up for success. The final product was incredibly refined, and our team was thrilled. If your org is looking for video work, consider them your best bet.”
— Amy Wong, Brand & Creative at Plaid
We loved working within Plaid's brand system, built around the tech world's signature gradients and glow, but elevated by the unexpected charm of woodcut illustrations of historic figures in finance. Combined with fine-line patterns, modern photography, and holographic backgrounds, it is the perfect creative playground.
